Spotify raises prices in US and UK — Ireland and Europe could be next

This week, the music streaming giant raised the price of a standard US subscription from $10.99 to $11.99, while it hiked the UK price from £10.99 to £11.99 last month.

When Spotify raised prices in the US and UK last year, EU pricing followed. The most likely increase is €1 per month to individual accounts, which currently cost €10.99 per month.

A Spotify spokesperson has been contact for comment.

“We’re increasing the price of Premium Individual so that we can continue to invest in and innovate on our product offerings and features, and bring you the best experience,” the company says in an email to US subscribers this week.

The move comes after Spotify CEO Daniel Ek upset some musicians when he posted that “the cost of creating content is close to zero”, provoking the Scottish singer KT Tunstall to retort that she doesn’t make “content”. “I make music,” she posted.

However, Spotify may be the best-positioned service to raise prices without affecting its subscription base after a US research firm, Antenna, found that Spotify listeners are the least likely to cancel among major streaming platforms.

In Ireland, Spotify Premium has five main pricing tiers. An individual subscription costs €10.99 per month, while a ‘Duo’ account — which grants premium access to two people at the same address — costs €14.99 per month.

A ‘Family’ account — which allows up to 6 account logins at the same address — costs €17.99 per month.

Meanwhile, a ‘Student’ account costs €5.99 per month but is only available to people with third level accreditation and who have not already had a different type of paid premium account. An ad-supported free account is also available.