Granite Digital expands into US with 50 new jobs – Business Plus

Irish digital agency Granite Digital has announced it is expanding into the US following its acquisition of the digital arm of New York-based LCM247 last summer.

The firm, which was established in Dublin in 2008, currently has offices in Cork, Galway and Dublin, and has added two New York offices following its US expansion.

The expansion will create over 50 new jobs in New York, including roles in software engineering, data science (AI), dev ops, digital advisory, analytics, CRO and customer experience (CX).

The firm’s presence in the US will help it to service its blue-chip clients, which include Red Bull, Intel, Pepsi, Audi and Medtronic.

Robert Carpenter, co-founder and CCO of Granite Digital, said that the “strategic” investment enables the group to “fill a crucial gap in the market”, especially in its B2B enterprise support, which boasts clients such as Workvivo, Google Cloud and Concentrix.

“Our global clients are asking us to expand our presence into the US,” he continued.

“This expanded presence in New York allows us to better serve our clients and expand our offerings, enabling US-based and global businesses to leverage the best European digital marketing, security, and compliance standards.

“As always, we will continue to deliver award-winning client services.”

In order to fully steer its US expansion, Granite digital has also made two executive appointments.

Marketer Margaret Molloy, founder of Molloy Marketing Advisory, will join as a board advisor. Molloy is well known for a decade-long stint as head of global marketing at Siegel+Gale.

“I am thrilled to see Granite Digital bring its digital excellence and award-winning client service to US-based brands,” Molloy said.

“Leveraging skilled global talent to drive growth can be a game-changer for brands.

“Granite Digital’s strategy to integrate top global talent with local presence in Ireland and New York will appeal to brand leaders looking for top-tier digital solutions, engaging storytelling, and commitment to client service.”

Oran Bambrick was also appointed as vice president of US operations.

Accounts for Professional Granite Consulting Ltd, trading as Granite Digital, show shareholders’ funds totalling just over €3m at the end of 2022, including accumulated profits of €1.3m.

The company made a profit of €184,100 over the previous 12 months, down from €272,300 in 2021.

Photo: (l-r) Margaret Molloy, advisor to the Granite Digital board; Robert Carpenter, chief commercial officer of Granite Digital, and Conor Buckley, CEO of Granite Digital. (Pic: Supplied)